As I do not have a huge budget, or a professional makeup artist, I have been realistic in what ideas I can do and afford for the lips. I went on to google to get inspiration for the video and screen grabbed ideas I thought that I would be able to pull off.
For the main model who is featured in the music model I don' t want her to have a supermodel look.I want her to look fairly natural and like a 'normal' girl. I have decided this as industry's now make unrealistic ideals for girls, and making my model look like just any other ordinary girl without over the top make up.
After looking at different types of lipstick, I decided on doing block (one) colours rather than fancy patterns on lips as it is less time consuming meaning I can film more and have more variety in my video. I looked a a variety of different colours and chose colours that were not similar so the video could be as colourful and bright as possible and also be more exciting to audiences as it would interchange the colours whilst they were lip syncing to the song.

My model will need to wear 3 different outfits as there are 3 different scenes that I am intending to shoot. I want my model to look stylish and up to date so she can relate to my target audience and also be a some what role model to them. I do not want the outfits that the model is wearing to be to bright or out there as I want the concentration to be on the model and what she is doing rather than what she is wearing, however I still want the clothing to be an important aspect and not to be wearing anything.
From my storyboard, the section where the model is dancing along to the song, I want her to be wearing a plain black tshirt whilst also wearing a hat. I have taken this idea from Beyonce's 'Countdown' video where she is reacting along to the beat of the music while the background is changing. The clothing being plain will make the background of the clip pop out. Furthermore the hat will also add a slither of class and elegance, it will also be quite out there and make the video have a more elegant feature about it as big hats are usually associated with elegance.
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